For every sale of a Mama Diary product, a donation is made to charities supporting maternal mental health.

The charity we are currently supporting is Best Beginnings. For the last ten years, Best Beginnings has been working tirelessly to reduce inequalities in child health and to give every child in the UK the best start. Best Beginnings’ resources are designed to give parents of all background the knowledge and confidence they need to look after their own mental and physical health and to maximise their child’s development.

Their most recent project, ‘Out of the Blue’ is a series of maternal and infant mental health films, launched by the Duchess of Cambridge.

Baby Buddy is an award-winning free app that guides mothers through pregnancy, birth and parenting for the first six months. It is endorsed by the Department of Health, the Royal College of Psychiatrists and several other leading bodies.